Do more of what’s already working

Fascination Advantages help us see that we don’t need to be all things to all people. It’s easy to fall into the trap of multi-tasking.  You feel that you need to do everything.  Whether it’s because there’s no one else to do it, or you feel...

3 Traits for Fascination Advantages

How do the people around you communicate? You’ve probably already picked up on the fact that Fascination is tied to how you communicate who you are and how you deliver value. Wouldn’t it be great to have a some quick reference points about how you might be...

Personal Branding Enemy #2 – Competition

Competition. We’re all afraid of it to some degree.  We try to be magnanimous and think, “There’s enough business for everyone.”  That’s true, but we all have some of those niggling little doubts that someone is stealing business from us. Because it’s a competitive...

Personal Branding Enemy #1 – Distraction

Today’s world moves fast and is full of noise. In fact, the argument can be made that we live in a world of distraction. Remember Dug, the lovable pup from Disney’s Up?  Squirrel! He was easily shiny-marbled. People are easily shiny marbled.  If you don’t grab their...
How To Be a Fascinating Leader

How To Be a Fascinating Leader

Leadership brings responsibility. Responsible leaders have every intention of getting things done, but sometimes fall into the pit of boring. Being focused on the intangibles and forgetting about the people they are supposed to be leading. In another life, I worked...